Deepfake Influencer Ads Drive Investment Fraud Across Social Media

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Summary

CloudSEK investigated a scam using deepfake influencer videos and social-media ads to lure victims into Telegram investment schemes, where scammers withheld funds and demanded further payments. It identified over 120 ads across 20 Facebook accounts.

Key points

  • Scammers impersonated beauty influencer Prerna Nigam as “Shweta Sharma,” promising to double investments in two or three hours in exchange for upfront payments.
  • Victims were directed from Facebook and Instagram ads to Telegram channels; scammers then withheld invested funds as “stuck payments” and demanded more money to release them.
  • CloudSEK found over 120 active scam ads originating from 20 Facebook accounts, with multiple versions using the same images or videos.
  • The operation used deepfakes and misused bank advertisements and public figures’ identities to make fraudulent investment pitches appear credible.
  • CloudSEK identified other bogus finfluencer personas and reported a 400% increase in deepfake scam videos between 2023 and 2025, based on its analysis of open-source and Meta Ad Library data.
  • The article advises verifying financial advisers and platforms with SEBI or recognized financial institutions, and treating guaranteed or unusually high returns as a warning sign.

Article Details

Attack Vectors
  • Scammers used deepfake videos and impersonated influencers and public figures to promote investment schemes promising unrealistic returns.
  • Fraudulent ads on Facebook and Instagram redirected users to Telegram channels, where scammers solicited investments and further payments to release purportedly stuck funds.
  • The scammers used fabricated payment screenshots and testimonials to lend credibility to the investment pitches.
Defensive Notes
  • Treat guaranteed or unusually high returns, especially those requiring upfront payments, as warning signs.
  • Verify that an adviser or platform is registered with SEBI or affiliated with a recognized financial institution before transferring funds.
  • Banks are advised to conduct customer awareness drives about unreliable finfluencers and fraudulent investment promises.

Indicators of compromise

TypeIndicatorContext
DOMAINgclnk[.]comRedirect domain identified as being used in scam Facebook pages to send users to scammer-endorsed Telegram channels.
DOMAINshweta-sharma[.]vipDomain listed among those associated with the scam ads.
DOMAINshwetasharmaind[.]proDomain listed among those associated with the scam ads.
URLhxxps[:]//indiahomework[.]com/?campaign_id=e32bd76324d03c3cc4039ae056c75d10Scam-associated investment domain and landing-page URL listed among domains used to promote the fraudulent ads.
URLhxxps[:]//mahakaladagency[.]systeme[.]io/13c3c195Specific Systeme.io resource listed among domains associated with the scam ads.
URLhxxps[:]//masumkritima[.]systeme[.]io/8087f03dSpecific Systeme.io resource listed among domains associated with the scam ads.
URLhxxps[:]//professional-world-coach[.]pro/?campaign_id=48e4d8ae9f89a0f922e337ed5ae6ac24Scam-associated investment domain and landing-page URL listed among domains used to promote the fraudulent ads.
URLhxxps[:]//reliable-income-today[.]com/?campaign_id=a24ccd4b9167404d603c7f3f9d703c5bScam-associated investment domain and landing-page URL listed among domains used to promote the fraudulent ads.
URLhxxps[:]//shweta-sharma[.]club/c8Fy8R9F?sub_id_1=adset9Scam-associated investment domain and landing-page URL listed among domains used to promote the fraudulent ads.
URLhxxps[:]//shweta-sharma[.]help/pY5wfYVW?sub_id_1=adset8Scam-associated investment domain and landing-page URL listed among domains used to promote the fraudulent ads.
URLhxxps[:]//smartincome[.]live/?campaign_id=ba14341d380eec8fb96d1978cce23ec4Scam-associated investment domain and landing-page URL listed among domains used to promote the fraudulent ads.
URLhxxps[:]//t[.]me/+5IfaDSVlktlmOWE1Telegram channel listed as involved in establishing contact with victims of the scam.
URLhxxps[:]//t[.]me/+F3D2sJ4QV_A0NmE0Telegram channel listed as involved in establishing contact with victims of the scam.
URLhxxps[:]//t[.]me/+gAI7Pvk2cS00Nzc9Telegram channel listed as involved in establishing contact with victims of the scam.
URLhxxps[:]//t[.]me/+OLTngh6mfORmZjExTelegram channel listed as involved in establishing contact with victims of the scam.
URLhxxps[:]//t[.]me/+UyOa88DE13Q5NTEyTelegram channel listed as involved in establishing contact with victims of the scam.
URLhxxps[:]//t[.]me/officeal_shweta_sharmaTelegram channel listed as involved in establishing contact with victims of the scam.
URLhxxps[:]//t[.]me/SHARMA_SHWETA1Telegram channel listed as involved in establishing contact with victims of the scam.
URLhxxps[:]//t[.]me/Shweta_sharmTelegram channel listed as involved in establishing contact with victims of the scam.
URLhxxps[:]//t[.]me/Shweta_Sharma_officialTelegram channel listed as involved in establishing contact with victims of the scam.
URLhxxps[:]//t[.]me/Shweta_Sharma_OfficialllTelegram channel listed as involved in establishing contact with victims of the scam.
URLhxxps[:]//t[.]me/shweta_sharma_original0Telegram channel listed as involved in establishing contact with victims of the scam.
URLhxxps[:]//t[.]me/Shweta_Sharma_Trader_1Telegram channel listed as involved in establishing contact with victims of the scam.
URLhxxps[:]//t[.]me/Shweta_Sharma_Trader_OfficialTelegram channel listed as involved in establishing contact with victims of the scam.
URLhxxps[:]//vip-invest[.]info/?campaign_id=2241be5df18e4256d87c3900d1bcae0cScam-associated investment domain and landing-page URL listed among domains used to promote the fraudulent ads.
URLhxxps[:]//workfromhomeindia[.]store/?campaign_id=a55f271323e27f81c26d576cf0c55902Scam-associated investment domain and landing-page URL listed among domains used to promote the fraudulent ads.
URLhxxps[:]//www[.]instagram[.]com/shweta_sharma_invstment/Instagram page listed as involved in swindling the public through the fraudulent investment scheme.
URLhxxps[:]//www[.]instagram[.]com/shweta_sharma_official_/Instagram page listed as involved in swindling the public through the fraudulent investment scheme.
URLhxxps[:]//www[.]instagram[.]com/shweta_sharma_official0/Instagram page listed as involved in swindling the public through the fraudulent investment scheme.

MITRE ATT&CK

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