DarkOwl Review Finds Apollon Market Activity Surged After Rival Market Closures

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Summary

DarkOwl analyzed archived Apollon data covering 35,028 listings and 1,761 vendor accounts, reporting estimated market value of $10.9 million and a surge in vendor activity after rival markets closed or were seized.

Key points

  • DarkOwl’s analysis covered 35,028 unique listings across 1,761 vendor accounts, spanning drugs, digital goods, fraud, and malware.
  • The report estimated Apollon’s total value at about $10.99 million, based on reported sales and listing values at the exchange rates used in the analysis.
  • Vendor registrations nearly doubled after Nightmare Market’s July 2019 exit scam; Apollon recorded 390 new vendors in December 2019 after Cryptonia disappeared.
  • Drugs made up the largest listing category; DarkOwl reported that psychoactive stimulants were among the highest-demand and highest-revenue drug categories.
  • The report found revenue was highly skewed: the top 10 vendors accounted for an estimated $1.6 million in sales, while 14% of vendors reported no sales.
  • DarkOwl cautioned that listings were duplicated or miscategorized and that Apollon administrators were deactivating listings and manipulating vendor login data during the exit scam.

Article Details

Publisher
DarkOwl
Report Period
March 2018–late 2019; the article also discusses the exit-scam warning on January 31, with no year specified
Scope
DarkOwl Vision analysis of Apollon Market listings, vendor accounts, reported sales, revenue, and vendor activity
Sample Size
35,028 unique listings across 1,761 vendor accounts
Key Statistics
  • DarkOwl estimated the market's total value at $10,986,561, based on reported sales and the value of listings at the exchange rates used in the analysis.
  • The average reported revenue per vendor was $6,249, compared with a median of $933.25.
  • The top 10 vendors by sales revenue had an estimated $1.6 million in total sales; 14% of vendors reported no sales.
  • Apollon registered 390 new vendors in December 2019, its largest monthly increase, following Cryptonia's disappearance.
  • DarkOwl reported more than 44,000 drug listings, noting that listings were duplicative and sometimes miscategorized.

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